Marketing Coordinator


Marketing Coordinator

Responsibilities include:

  • Manage ad-hoc and automated marketing campaigns, from writing the content to their actual execution whilst following the company Marketing Plan for one or more online casino brands.
  • Work to minimize unsubscribes while increasing the productivity of all email sends.
  • Continuous efforts to apply the latest email marketing best practices on all forms of communications used.
  • Collaborates, accepts feedback and requests from the Retention Marketing team.
  • Manage brand content and promotions.
  • Set up campaigns
  • Coordinate translations.
  • Analysis and reporting of marketing campaigns performance.
  • Reports directly to the Head of Retention

Experience and Knowledge Requirements

Essential Requirements

  • 1-2 years professional experience in email marketing.
  • Prior experience with Email Marketing Platform tools is essential, Exact Target preferred.
  • Experience with message personalization, dynamic content and automated messaging.
  • Understanding of CRM systems management.
  • Basic knowledge of HTML, CSS, for email marketing efforts.
  • Proficient knowledge of Microsoft Office (Excel, Word).
  • Must be able to troubleshoot independently yet thrive in a team environment.
  • Ability to multi-task in a fast-paced environment while maintaining strong attention to detail and meeting deadlines.
  • Demonstrated ability to work on detailed projects and assignments and to follow through to ensure completion of projects.
  • Excellent communication and interpersonal skills.
  • Excellent organizational and analytical skills.

Additional Ideal Requirements:

  • Bachelor’s degree in Business, Marketing, Information Systems or related field of study.
  • Prior experience with Marketing Automation tools is ideal, Optimove preferred.
  • Copy-writing skills.
  • Familiarity with Dreamweaver and Photoshop.
  • Familiarity with the online casino industry.

Kindly email your CV and cover letter to the HR Department on recruitment@whitehatgaming.com.


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